Phillip Starke
A three leveled approach to being a product owner

Many do not fulfill the potential of the Product Owner Role. Thinking about the role in three levels of being a product owner can help create a path for growth.
Phillip Starke

Many do not fulfill the potential of the Product Owner Role. Thinking about the role in three levels of being a product owner can help create a path for growth.

In product development it seems to me that there is too much focus on labels and specific frameworks or methods. Regardless of how we get there, many seem to forget that the goal is always to create successful products. The goal is successful product development. What does this mean?

To me, there seem to be six characteristics that describe any well crafted product vision. Many more exist but the following stand out to me in describing what a compelling vision is.

The Product Owner (PO) is an extremely important role that includes a diverse set of responsibilities and an empowered PO can have a tremendous impact on product development, if he or she is able to handle the many jobs of a PO. This raises the question of what skills are needed to do just that. Thus, in this third installment of the series on the PO I will focus on answering the question What are the core competencies of a Product Owner?