Phillip Starke
Multitasking doesn’t work – the value of doing one thing at a time
We want to satisfy stakeholder requests, regardless if that means saying yes to a new feature or if it means to answer an e-mail. It's hard to say no. It makes us feel good to always answer, it makes us feel like we get a lot of stuff done. Spoiler alert: we actually don't get a lot done and productivity suffers.